Press Releases

Rice Krispies Treats for Toys

While the gift giving season is upon us not all Canadians have something to celebrate. For the 1 in 7 Canadian children living in poverty, presents under the tree may only exists in their dreams. This holiday season, Kellogg’s Rice Krispies is encouraging all Canadians to tap into their gift-giving spirit. Make a difference while sharing a teachable moment with your children. A recent survey by Ke...[Read More]

Global Day of Joy

Today celebrates its 5th annual Global Day of Joy, during which Hasbro employees around the world spend the day spreading holiday cheer to children in need through volunteer projects, acts of kindness, and toy and game donations. During this holiday season alone, Hasbro is donating 1.5 million toys and games to organizations benefiting children worldwide, valued at more than $14 million. Many of t...[Read More]

Scholastic Canada, the country’s largest distributor of children’s books and educational materials, has released results from the first Kids & Family Reading Report™, Canadian Edition. The national survey, which was conducted in both French- and English-speaking Canada, explores the attitudes and behaviors around reading among children ages 6–17 and their parents, as well as parents of kids ag...[Read More]

La Vie en Rose

La Vie en Rose is proud to unveil its new “Confidence Through Comfort” bra campaign, highlighting each woman’s individual beauty. With this campaign, the leading Canadian specialty lingerie brand is highlighting a wide range of its top styles that meet different needs and whose common feature is comfort. “Nothing makes a woman more beautiful than the confidence she radiates. At la Vie en Rose, we ...[Read More]


A new world of characters joins the Hasbro, Inc. (NASDAQ: HAS) portfolio this year with the launch of HANAZUKI, a story-driven lifestyle brand that invites audiences to discover a new, visually stunning and far-off moon galaxy full of treasures, surprises, emotions, and a colorful cast of friends at the heart of it all. Hasbro’s newest entertainment franchise-brand-in-the-making debuts with the Co...[Read More]

An old proverb says the fastest way to the heart is through the stomach, which is why Green & Black’s Organic is inviting Canadians to indulge with chocolate. Made from the finest organic ingredients and certified Fair Trade, Green & Black’s Organic chocolates are available in a range of unique flavours from smooth, sweet, milk chocolate to the most delectable dark chocolate. Perfect one s...[Read More]

+ Bacon Double Cheese Poutine (aconBay oubleDay eeseChay outinePay) on Bacon Day! I must confess! I have a poutine addiction. Do you know who makes a really great poutine? You guessed correctly, New York Fries. In celebration of International Bacon Day (September 5) and the launch of the new Bacon Double Cheese Poutine, New York Fries is giving away 108, 24-carat gold plated poutine forks across C...[Read More]

The New #YouAreWelcome Food Truck Brings Aboriginal Cuisine to Toronto During the TO2015 Pan Am Games If you plan to visit Toronto this week, keep your eyes open for the #YouAreWelcome food truck. It will be traveling the streets of Toronto and will be stationed throughout the city in neighborhoods like King Street West, Queens Quay, Queen Street East, Trinity Bellwoods Park and Christie Pits. The...[Read More]

Sign In

Lost Password

Sign In