The average consumer will spend $116.21 on “traditional Valentine’s Day” gifts. This Valentine why not  gift the give that could save a life in an emergency.

My 17 year old son is a cross country runner.  I’m a worry wart mother who worries every time he goes out for a run, especially in the evening.

Seldom do athletes like my son carry any sort of ID when they run, bike, or hike. When I stumbled upon Road ID, my first thought was what a great product.


The idea behind Road ID’s products are to display important emergency contact information about the wearer to first responders in the event that the wearer is involved in an emergency situation.  Wrist ID

Road ID’s dream is to see the day where wearing ID is as common among athletes as wearing a seat-belt is among motorists.

Scott of Outside PR gave me the opportunity to create my own Road ID bracelet.

When ordering any of the ID products at the Road ID site, the process is really simple.  The site prompts you through a series of steps to choose the type, color and version of Road ID product you want. Once you’ve done that the next step is to personalize your Road ID. You have 6 lines of text (24 character spaces per line) to work with.

Road ID

During the personalizing  process, the Road ID site gives recommendations for what information to include on the ID plate.

I chose to include  my son’s full name, province and country,  our number, NKA (“No Known Allergies”), his blood type , as well as a quote

Replacement plates can be ordered from Road ID if you should ever move, which is great as I can order a second plate once my son goes off to university.

My Road ID Elite arrived within a week, nestled inside a durable metal tin.


The band is designed to be cut to size and the bracelet has a watch-style buckle. They did a fantastic job on the engraving, which is easy to read.

I really like the stylish look to the Wrist ID Elite.

Road ID have tons of other ID products including ankle IDs, shoe IDs and even necklaces.

the Wrist ID Sport

Road ID Interactive is a wearable ID that comes in 5 styles like Road ID Original. However, Road ID Interactive allows you to create an Emergency Response Profile that will tell first responders your name, address, emergency contacts, health insurance, medical information, and more. Your emergency response profile is available to first responders 24 hours a day via internet and telephone. You get a 1 year free membership to the Emergency Response System with the purchase of any Interactive ID. Membership can be extended for $9.99/year.

The Road ID website contains lots of useful information like an “our story” section, which tells how Road ID was born, testimonials from users of Road ID products, an event calendar, affiliate program, a sponsorship section and more.

You don’t have to be an athlete to find yourself alone without ID though. You could just be out going for a walk  without your ID and heaven forbid get hit crossing at a cross walk.

I know it’s scary to think about a scenario like that, but one needs to be prepared. Who will speak for you when you can’t speak for yourself?

Also, people tend to forget that children are often playing with friends, waiting for buses, or at school without any form of ID or emergency contact information.  A Road ID Wrist ID would be great for younger children.

For more information about any of the Road ID products or to make a purchase visit RoadID.com.

Shoe ID

Special thank you to Scott of Outside PR for his friendly and courteous email etiquette and  for sending me a product from Road ID to review.

Win a Road ID

Road ID

The great folks at Outside PR and Road ID have been kind enough to give me the opportunity to give away a Road ID.

Mandatory Entry: Visit roadid.com and then come back here and tell me something you have learned.

Extra Entries:

  • Follow @TodaysWomanCo on Facebook
  • Follow @Outsidepr on Twitter
  • Like Today’s Woman on Facebook
  • Tweet: #Win the gift that could save a life @roadID via @TodayswomanCo #Vday Thanks @outsidepr http://bit.ly/dPRhep

Can be tweeted twice daily. Giveaway is open to residents of US and Canada 18 years  and over. Giveaway ends Feb 15th at 11:59 EST. One entry per household.

Disclaimer: I received no monetary compensation for this review. I received a product sample for the purpose of my review.

Congratulation to comment #16-Kellie Kluger.

Rose DesRochers is a Blogger, Writer, product reviewer and Founder of Today's Woman. Please feel free to contact me if you are a company with a product for me to review.


  1. i learned that Since 1999, we have received countless thank you letters and emails from customers that have used their Road ID in accident situations. Many of these customers say they might not be alive today if it weren’t for their Road ID. You can view some of these stories on our testimonial page.

  2. 2/15 tweet #2


    Last entry for this contest, here’s hoping that I will soon be giving this ROAD ID to my husband to wear when he goes to train on his bike.

  3. I learned they have an electronic database that you can be added to. I’ve loved RoadIDs since I saw them in an exercise magazine! It’d be great to win one!
    T recently posted..Wednesday On The Web- Valentine’s Day

  4. followed road id on twitter

  5. liked road id on facebook

  6. theres now a pretty wrist flasher to keep me safe on my unsleepable nights the firefly supernova when i have to burn off energy

  7. I learned that Road ID can communicate medical conditions or allergy information to medical staff

  8. 2/14 tweet #1


    Happy Valentines Day!

  9. I am a fan via Facebook as Jill Myrick.


  10. I am following Road ID via Twitter as jlsc123.


  11. I am a fan of Road ID via Facebook as Jill Myrick.


  12. I learned that Road ID also offers and interactive ID bracelet where Emergency Response information can be found over the phone or viewed online.


  13. 2/12 Tweet #1

  14. I think it is great that they come in a variety of colors and styles to appeal to everyone.

  15. I like today’s woman on facebook

  16. It’s great that a product is responding to this problem – I know two cyclists who have been hit by cars.

  17. I follow @Outsidepr on Twitter.

  18. I follow Today’s Woman Co on FB

  19. I follow Road ID on Twitter

  20. I like Road ID on Facebook.

  21. I learned about “Road ID Gives Back” is an ongoing program where they donate a portion of every order to one of six excellent causes. I myself wouldn’t know whether to choose the Arthritis Foundation, Juvenile Diabetes Research Foundation, or the Prevention of Cruelty to Animals.


  22. I follow Road ID on Twitter.

  23. I follow @TodaysWomanCo on Facebook.

  24. I learned The Top 10 reasons you should wear ID.

  25. Tweet #2 for 2/4

    #Win the gift that could save a life @roadID via @TodayswomanCo #Vday Thanks @outsidepr http://bit.ly/dPRhep

  26. I like that I can hook one to my shoes.

  27. I like the INTERACTIVE Road id – so that they can go online and get the info needed to contact my family

  28. I learned that you can get a FIREFLY to help people see me when running in the earlymorning.

  29. I didn’t realize how many people exercise with no id.

  30. @winholly is following @Outsidepr on twitter

  31. @winholly follows ROAD ID on twitter

  32. I follow ROAD ID on facebook

  33. i like Today’s Woman on facebook

  34. follow @Outsidepr on twitter @keltom2

  35. Follow @TodaysWomanCo on Twitter @keltom2

  36. Follow Road ID on Twitter

  37. •Like Road ID on Facebook

  38. I learned that you can wear it swimming too! Great for a triatholon!

  39. I learned that vital information can be available for emergency personnel in the event on an accident.

  40. Father knows best 🙂

  41. In one of the testimonals, I read about a person who had her phone with her but it was locked. The road id is what was used to get her help. I made my daughter enter ICE in her phone but didn’t think about the fact that she password protects her phone.

  42. It was started in 1999 in part because of a near miss while the founder was training and also at the suggestion of his father.

  43. I Follow @Outsidepr on Twitter – @pinklady705

  44. I Today’s Woman on Facebook – Lorrie R.

  45. I Follow @TodaysWomanCo on Facebook – Lorrie R.

    Lorrie (pinklady705) Reply:

    this should probably be twitter – @pinklady705

  46. I Follow Road ID on Twitter – @pinklady705

  47. I Like Road ID on Facebook – Lorrie R.

  48. I learned that the inspiration for Road ID was born in the fall of 1999. Edward was training for a marathon and was nearly hit by a truck. His father was concerned about him when he as out training for the marathon as well.

  49. I learned that Road ID can communicate medical conditions or allergy information to medical staff

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